Sold
Rancho Mirage, CA
40315 Cholla Lane
Ending Price
$16,000,000
After months on the market traditionally with no offers, Sandy and Don pivoted and engaged the Harcourts Auctions strategy. Running a 2-week campaign, with a starting price of $3,000,000, viewership and showings doubled seemingly overnight. Bidding on auction day, combined with further negotiation from the Harcourts Auctions team, saw an accepted contract at $3,600,000 – non-contingent. Escrow opened the following day, followed closely by Tuscana Properties next auction booking with Harcourts Auctions.